Welcome to BLAZE. BLAZE provides taxi booking and delivery services (the "Service"). This Privacy Policy explains how we collect, use, disclose, and protect personal information when you use our mobile applications, websites, and other services (collectively, the "Services").
By using our Services you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use the Services.
2. Information We Collect
We collect information to provide and improve the Services. Types of information we collect include:
Payment and billing information: card details or other payment instrument details provided through our payment processor. We do not store raw card numbers on our servers unless explicitly stated — payments are processed through third-party processors.
Location & Trip Data
Real-time and historical location (GPS) data to enable ride matching, route calculation, pickup/drop-off, and delivery tracking.
Usage and Device Data
Device identifiers, operating system, app crashes and logs, IP address, and analytics data about how you use the Service.
Communications
Messages sent between riders, drivers, and customer support (including support tickets, chat transcripts, recordings of calls where permitted by law).
Third-Party Sources
We may receive information about you from third-party partners (for example identity verification services, payment providers, or social login providers) when you choose to link accounts or use third-party services.
3. How We Use Your Information
We use collected information for purposes including:
Providing and operating the Service (matching riders with drivers, processing payments, arranging deliveries).
Improving and optimizing the Service, analytics, and diagnostics.
Communicating with you (service messages, receipts, promotions if you opt in).
Preventing fraud and ensuring safety, quality, and compliance with legal obligations.
Legal purposes such as responding to lawful requests from authorities.
4. Sharing & Disclosure
We may share personal information in the following circumstances:
Service providers: third-party companies that perform services on our behalf (payment processors, cloud hosting, analytics, SMS/telephony providers).
With drivers and delivery partners: to enable pickups, deliveries and contact between rider and driver.
Business transfers: in connection with a merger, acquisition, or sale of assets.
Legal requirements: to comply with laws, respond to legal processes, or protect rights, safety, or property.
With your consent: when you ask us to share information or otherwise give consent.
We do not sell personal information to third parties for their independent marketing purposes.
5. Third-Party Services & Links
Our Services may use third-party services (e.g., Google Maps for route mapping, Stripe or other payment providers). These services have their own privacy policies and terms — please review them before using features that involve such providers.
6. Cookies & Tracking
We and our partners may use cookies, web beacons, device identifiers and similar technologies to collect information about your use of the Service and to provide certain features. You can manage cookie preferences through your device or browser settings.
7. Data Retention
We retain personal information for as long as necessary to provide the Services, comply with our legal obligations, resolve disputes, and enforce our agreements. Retention periods vary by data type and legal requirements.
8. Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. However no method of transmission or storage is completely secure. If we become aware of a breach affecting your personal data, we will follow applicable legal requirements and notify you where required.
9. International Transfers
BLAZE is based in Dubai, United Arab Emirates. Personal data may be processed or stored in countries other than the country in which you reside, including the UAE and the locations of our service providers. Where required, we will take appropriate measures to ensure an adequate level of protection for such transfers.
10. Children
Our Services are not intended for children under 13. We do not knowingly collect information from children under 13. If you believe we have collected such information, please contact us and we will take steps to remove it.
11. Your Rights
Depending on your jurisdiction, you may have rights regarding your personal information, including:
Access: request copies of information we hold about you.
Correction: request correction of inaccurate or incomplete information.
Deletion: request that we delete your personal data (subject to legal exceptions).
Restriction or objection: request restriction of processing or object to certain processing (e.g., direct marketing).
Data portability: request a copy of your data in a structured, machine-readable format.
To exercise these rights, contact us (see below). We may need to verify your identity before responding.
12. Marketing Opt-Out
If you no longer wish to receive promotional communications from us, you may opt out by following the unsubscribe instructions in the message or contacting us directly.
13. Changes to This Policy
We may update this Privacy Policy from time to time. If we make material changes, we will notify you by posting the updated policy with a new effective date. Your continued use of the Services after the changes constitutes acceptance of the new policy.
14. Contact Us
If you have questions, requests, or concerns about this Privacy Policy or our privacy practices, contact us: